Marketing Initiatives
Branding Campaigns
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VetPrep Annual Promotional Series
Three aligned marketing campaigns to push their annual promotion alongside their largest conference. Campaign included:
- Photoshoot direction for promotional images to use across branding
- Landing Page Design
- Social Marketing Plan and Post Designs
- Conference Materials
OptoPrep Conference, App Release & Promotional Push
Saint Louis Conference to coincide with OptoPrep’s largest promotion and app release.
The aim of this campaign was to promote conference attendance, spread brand awareness and increase promotion sales.
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- Social Marketing to focus on unique program features
- Landing Page to promote conference and lead to sales
- Conference Materials that represent brand’s visual identity
Veterinary Referral Center Branding Expansion
VRCCO is currently building a state-of-the-art 26,000 sq ft facility in Bend, Oregon. To prepare for this expansion, they are focusing on growing the company’s visual identity and brand recognition online and within their community.
- Marketing strategy plan and social media content calendar
- Develop a visual identity for each department
- Office and material branding
- Conference Branding